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2016/11/21

The 6th meeting of EMP Colloquium Series

Mr. Brian Morishita, Senior Software Engineer at Zynga will lecture in the EMP Colloquium Series. It is valuable opportunity, we welcome all participating.

2016-6thEMPcolloquium

Date and Time: November 30 (Wed.), 2016, 14:00-16:00

Room: Nomado-type Laboratory, Empowerment Studio, Dai-San Area, University of Tsukuba

Speaker: Brian Morishita (Senior Software Engineer, Zynga)

Title: Agile Mobile Game Development at Zynga

Abstract: This talk will share experiences and insights on what its like to work in the mobile gaming industry. The mobile gaming segment has rapidly expanded over the past eight years, projected to surpass traditional PC and console games in 2016. Companies like Zynga have needed to quickly adapt development to mobile platforms, while leveraging and refining existing social game design and business strategies in this process.

At a high level, we will look at the feature development cycle to see how interdisciplinary teams collaborate to bring a concept to a releasable feature. More specific focus will be given to points including:
・Overview of key business metrics that dictate feature design and expected outcomes.
・How team members of different disciplines contribute to the development process.
・How success or failure of a feature is measured after it has been released.

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